Making your marketing beam
At Apricus Marketing, we specialise in strategic marketing, marketing management and marketing consultancy, designed to help businesses achieve meaningful, long‑term growth.
Combining clear marketing strategy, with expert tactical marketing delivery.
We offer a comprehensive range of marketing services based around four key areas.
Marketing Audit
Marketing audit services support you in sharpening your marketing and business development strategy.
Marketing Consultancy
Marketing consultancy services give you access to our decades of experience as and when you need it.
Marketing Strategy
We’ll develop your marketing strategy to help you to compete effectively, communicate with impact and achieve sustainable business growth.
Marketing Management
Working as your outsourced marketing team, we provide hands on support to plan, manage and deliver tactical marketing services that deliver results.
These services are delivered through a flexible model, supported by an extensive network of specialist providers, enabling us to offer a full range of B2B marketing agency service solutions.
About Us
Founded by senior marketing professional Clare Taylor, Apricus Marketing brings more than 25 years of real‑world experience developing and implementing marketing strategies for SMEs across diverse sectors.
Clare’s background in senior management roles across marketing and business development informs the company’s practical, no‑nonsense approach: marketing that is strategic, actionable, and accountable.
Who We Work With
While we work across many industries, we hold specialised expertise in B2B marketing, with proven experience across manufacturing, engineering, pharmaceuticals, rail, furniture and tech.
Our clients range from growing SMEs to established organisations looking to strengthen their strategic direction or boost their internal marketing capacity and capability
Evaluate, Plan, Implement, Measure.
This top‑down, insight‑led approach ensures every activity we deliver aligns with your commercial goals and is measured for impact.
From full marketing department management to one‑off strategic projects, Apricus Marketing provides flexible, outsourced expertise tailored to your needs.
We work as an extension of your team—getting to know your business, your competitors, and your market so that we can develop a marketing strategy that truly reflects your positioning and ambitions.
Our clients value our straight talking, collaborative style, and ability to blend strategy with hands‑on delivery.
Build your marketing strategy.
Why Choose Us?
Businesses choose to work with Apricus Marketing because we offer:
- A proven, strategic approach rooted in 25 years of experience
-
Flexible, outsourced marketing expertise without the overhead
of hiring in house - Clear communication and honest guidance
- A partner who works as part of your team, not external to it
- A results driven mindset, focused on measurable outcomes
We’re passionate about helping businesses gain clarity, build momentum, and unlock the full potential of their marketing budget.
Apricus Marketing is based in Derby, near to East Midlands airport and supports clients across the UK.