Our Blog

Click on our latest blog posts below.

Moving into our new office!

We are delighted to share that we have moved into a new office on St Mary’s Gate in Derby, alongside Parry Creative. The businesses offer a range of complimentary services including strategic marketing, marketing management, and branding and design to businesses across the city and beyond. Clare said “Laura and I have been collaborating since […]

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4 top tips to improve employee welfare

It has become clear that stress has an enormous impact on the UK workforce. We have devised our top tips that you can incorporate into your business, which are proven to have a positive impact on employee wellbeing and mental health! “76% of employees report moderate-to-high or high levels of stress” -The workplace health report […]

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Derby University building exterior

Why is it important for employers to support student internships?

Olivia Wilkinson, a third-year Marketing (PR and Advertising) student at the University of Derby, shares why she joined Apricus Marketing and the benefits for students and businesses of internship support. Olivia Wilkinson An internship provides paid employment to undergraduate or graduate students for a few weeks or months, importantly giving them an opportunity to test […]

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10 Top Tips for Successful B2B Marketing - building blocks with up arrows

10 Top Tips for Successful B2B Marketing.

Follow our top 10 tips to help your B2B marketing succeed: 1. Take the time to evaluate the inputs into your marketing strategy before producing marketing outputs. This will ensure your outputs are more effective. 2. Look from the inside outwards and not the outside inwards. Find the things your customers really value you for. […]

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Apricus Marketing Turns 1 2021-2022

Apricus Marketing Turns 1

Okay so this blog is a little late – sometimes being a marketing consultant is like being a hairdresser and not having time to do your own hair – you are so busy working on your client’s projects that you don’t get time to write your own content!! At the beginning of September Apricus Marketing […]

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To find out more about how we can help you, please contact us: 07843 821229